Core Palette
Primary colors that carry the main identity.
Color Schemes
Build a color system that works wherever your brand appears.
Practical business color schemes designed to keep your brand consistent across websites, social media, print and everyday business material.
What Color Schemes means
Color should have a job, not merely look pretty.
A useful color scheme defines primary, supporting and neutral colors with enough contrast and flexibility to work across digital interfaces, print and everyday brand material.
What is included
Practical parts prepared for real use.
Supporting Colors
Secondary tones for hierarchy, highlights and variation.
Usage Guidance
Practical notes for contrast, backgrounds and consistent application.
Who it is for
Useful when this is the problem you need to solve.
- New brands choosing their first palette
- Existing brands with inconsistent colors
- Businesses preparing web and print material
- Teams needing repeatable color references
- Projects that need clearer contrast and hierarchy
The process
A clear path from conversation to delivery.
1. Discussing
We discuss the business, audience, purpose and what success should look like.
2. Direction
We establish a clear visual direction before refining the wrong idea.
3. Creation
The design is built, tested and adjusted with practical use in mind.
4. Dialogue
You review the progress, give feedback and help steer the result toward the agreed goal.
5. Delivery
Approved files are organized and prepared for their intended use.
Related services
Useful next steps around this service.
Thought from Hávamál
Wisdom grows when a person listens before speaking.
Inspired by Hávamál